About Brand Central Ltd.
Brand Central Software Ltd. was founded in 2006 and is a registered limited liability company with its office in the British Virgin Islands and fully owned by Flip Holding Ltd.
The company has acquired the intellectual properties of the market leading online advertising and tracking platform “Brand Central” and licenses it to digital media agencies such as Media Edge CIA, Catch Interactive, Mindshare, Ogilvy, Intermarkets, Ikon, MAC Advertising, RMG Connect, OMD Digital, Neo Digital FZ-LLC and others.
Brand Central is the most powerful enterprise-class advertising management and serving solutions that manages online media campaigns from A to Z in the Middle East. It’s a one stop-shop platform for marketing managers and clients, advertising agencies and creative directors, media planners and media buying agencies, and media portals and publishers.
With more than 65% market share, Brand Central has become the 3rd party certified approval tracking and management system for online media buying in the Middle East and beyond. It was developed in 2002 and is currently available in version 3.0 serving two out of three online ads in the Middle East, being used by more than 25 agencies, 150 clients and 220 media publishers.
