Brand Central http://www.mybrandcentral.com Technology for Results. Brand Central is the region's leading online media planning and digital banner tracking verification system. Wed, 24 Sep 2008 09:17:05 +0000 http://flipcorp.com/cms/?v=3.1 en Complete feature list http://www.mybrandcentral.com/en/product/features/complete-feature-list.html http://www.mybrandcentral.com/en/product/features/complete-feature-list.html#comments Mon, 19 Feb 2007 15:40:03 +0000 mdiessner Features http://www.mybrandcentral.com/en/product/features/complete-feature-list.html Brand Central has many powerful features that include:

  • On-screen media planning with access to all rates, publisher sites and historical performance
  • Complete creative control and support of all possible creative formats, sizes, languages and the only archive library of all online creative ever run in the Middle East
  • Support of post-click tracking in order to measure and track convergence
  • Real time reporting and 24/7 accessibility through single user login for clients, agencies and publishers
  • Automatic and manual campaign, flight and creative optimization based on multiple algorithms
  • Personalized dashboard with messaging system, publisher search, rate card system, SMS gateway, quick graph and warning alert system
  • Integration of DoubleClick™, VeriSign secure servers and Amazon S3 services as credible technology partners
  • Built in market research and analysis reporting for Madar Research, AC Nielsen, IPSOS based on FTSE, PARC and eBusiness Watch research criteria.
  • Notification of results, warnings, optimization messages via email, SMS, Skype and MSN messenger
  • Integration of financial packages for automatic generation of insertion orders, sales orders and invoices
  • Follows strict international guidelines of organizations such as W3C, IAB, ABCE, BPA and 247
  • Platform independent on Windows, Macintosh, Internet Explorer, Firefox versions and even mobile devices such as Blackberry and PDAs
]]> http://www.mybrandcentral.com/en/product/features/complete-feature-list.html/feed/ Real time reporting http://www.mybrandcentral.com/en/product/features/real-time-reporting.html http://www.mybrandcentral.com/en/product/features/real-time-reporting.html#comments Sun, 24 Dec 2006 08:04:30 +0000 mdiessner Features http://www.mybrandcentral.com/en/product/features/real-time-reporting.html Brand Central offers real time reporting and 24/7 accessibility through single user login for clients, agencies and publishers

]]> http://www.mybrandcentral.com/en/product/features/real-time-reporting.html/feed/ Creative control and support of all possible creative formats http://www.mybrandcentral.com/en/product/features/complete-creative-control-and-support-of-all-possible-creative-formats.html http://www.mybrandcentral.com/en/product/features/complete-creative-control-and-support-of-all-possible-creative-formats.html#comments Sun, 24 Dec 2006 08:03:54 +0000 mdiessner Features http://www.mybrandcentral.com/en/product/features/complete-creative-control-and-support-of-all-possible-creative-formats.html No matter what the creative, or what format it is in, users can enjoy complete creative control and support of all creative formats, sizes, and languages.

What’s more, they can also avail of the only archive library of all online creative ever run in the Middle East.

]]> http://www.mybrandcentral.com/en/product/features/complete-creative-control-and-support-of-all-possible-creative-formats.html/feed/ On screen media planning http://www.mybrandcentral.com/en/product/features/on-screen-media-planning.html http://www.mybrandcentral.com/en/product/features/on-screen-media-planning.html#comments Sun, 24 Dec 2006 08:00:20 +0000 mdiessner Features News http://www.mybrandcentral.com/en/product/features/on-screen-media-planning.html Planning media for online communication has never been so easy! Users can have access to all rates, publisher sites and historical performance, thereby making the entire planning process a breeze.

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